Built to measure marketing the way finance measures a business.
We run every campaign so it can be traced from the first click to the closed deal, and that's how we report on it too.
Who we are
Marketing that answers to your CRM
We work across Google Ads, Meta Ads, Microsoft Ads and LinkedIn Ads, plus SEO and conversion optimisation. A lot of agencies run the same playbook on every account. We build each strategy around your sales process and the way your customers search, compare and buy.
Content, paid ads, tracking and analytics are all handled by one in-house team. And we always check what the ad platforms report against what your CRM shows as closed.
We're based in Melbourne, Victoria and work with businesses across Australia, New Zealand and the United States.

I started Senior Ad Managers because I wanted to run an agency people can trust. Digital marketing has picked up a bad reputation, and there are plenty of cowboys in the industry who've earned it. That's why we match your ad spend to real customer enquiries you can verify yourself. I want to bring trust back to digital marketing.
Why clients stay
- ◆Experience across channels. Google, Meta, Microsoft, LinkedIn and TikTok, for everyone from local trades to multi-location and eCommerce businesses.
- ◆Reporting matched to your CRM. We test, learn and adjust every week based on what's closing.
- ◆Invested in your growth. Quick to respond, thorough, and straight with you.
Our rules
What we won't do
A few lines we don't cross, no matter who's asking.
Run campaigns without brand exclusions
Otherwise your ads take credit for people who were already searching for you by name, and your results look better than they are.
Hide behind “brand building”
It's a common excuse when ads aren't performing. If your campaigns aren't bringing in enquiries, we'll tell you and fix it.
Lock you into a 12-month contract
We keep clients by getting results. If we're not earning our place, you should be free to walk.
Take on an account we can't help
If we don't think we can move your numbers, we'll say so upfront and point you somewhere better.
Next step
Find out where your ad spend is going.
Get a $99 AUD Google Ads audit. We'll show you where money is being wasted and which leads you're missing out on.
Show me my current ad mistakes →